What is it that separates a good film from a bad film? In fact, it is difficult to put your finger on any one item but in the end a good film is one that people will want to watch and a bad film is one that they don’t. A high budget does not necessarily guarantee that a film will be good. In fact, the road of commercial film production history is littered with the corpses of bad work that was filmed on a high budget.

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Also, at the same time, there are numerous low budget films that have gone on to be commercial successes and have earned their makers millions. The Blair Witch Project, as well as the Rocky Horror Picture Show are two stellar examples of low budget films that went on to be complete commercial successes at the box office. If it had to be laid out on paper, it would have to be knowledge of the craft and organizational abilities that are the two keys to successful commercial film production. Not possessing either one of these will most surly doom even the most well intentioned efforts to failure.

Beyond that, a reasonable budget, skilled help and quality equipment and complete dedication to the project are the next items in line. As a business venture, commercial film production is a risky proposition at best. Hence; one would be advised to not bet the whole farm on any one individual project until some previous measure of success has been achieved. The best place to begin to learn the craft of commercial film production is of course at a commercial film school but they do cost money to attend. However; if you are operating on a minimal budget, most community colleges offer courses in commercial film production now.

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